From October 14 to 19, 2025, StarSharp Optoelectronic participated as an exhibitor in the first phase of the 138th Canton Fair, in the Electronics & Consumer Goods / Information Products expo zone, at Exhibition Hall 8.0, Booth K11. This attendance marks a strategic milestone in our global outreach and business development efforts.
The Canton Fair is one of the world’s largest and most influential trade shows for export-oriented manufacturing and supply. Being present as an exhibitor in the electronics and information-products zone gives StarSharp a direct platform to showcase our innovations in backlight strips, connect with global buyers and TV-brands, benchmark market trends, and reinforce our brand in the international arena.
StarSharp is headquartered in Jiangmen City, Guangdong Province, China (Building 15, No. 88 Jinxing Zhigu, Muzhou Town, Xinhui District) and is a leading television-backlight enterprise with over a decade of experience in R&D, production and sales.We currently have an annual production and sales capacity exceeding 26 million units.Our product range covers both direct-light and side-entry backlight strips for TVs, as well as related products for commercial-display applications.With over 5,000 distinct specifications and models, and export footprint spanning more than 60 countries and regions (including Egypt, Iran, Russia, Pakistan, India, Malaysia, Bangladesh, Saudi Arabia, etc.), StarSharp has earned its place as a trusted supplier for multiple domestic TV brands and international after-sales markets. Our manufacturing facility covers 7,500 sqm with 10 fully automated backlight production lines capable of producing up to 100,000 strips daily. We maintain in-house optical laboratory and aging rooms, comprehensive quality-control equipment (integrating spheres, infrared spectrometers, high-voltage testers, vibration/drop testers) and adhere to ISO9001, RoHS and patent certifications. At StarSharp, we emphasise “high performance, high quality products and better personalised service”, with fair pricing and strong after-sales support.
At the fair, our booth location in Hall 8.0 (K11) was strategically placed in the electronics-consumer and information-products zone, enabling high visibility among visiting international buyers. We displayed a curated selection of our backlight strip offerings:
Edge-type tv backlight strips (for 32″–82″ screens)
led tv backlight strips (covering 24″–85″)
Solutions for commercial displays (digital signage, outdoor advertising and public-guidance screens)
New product concepts incorporating automation-friendly modules, high-precision assembly and improved luminous performance
Our team of R&D, production and sales personnel was on hand to engage visitors, explain technical features, share test data (wavelength, luminous flux, colour temperature, high-voltage resistance, spectral uniformity) and discuss customization options for OEM/ODM clients.
We logged a strong number of qualified leads from overseas markets — in particular from Southeast Asia, Middle East and Africa. The direct face-to-face conversations at our booth resulted in deeper insights into buyer needs (for higher luminous efficiency, narrower profiles, and quicker lead times).
We observed a growing demand for:
Ultra-thin backlight strips with higher luminous efficacy and reduced depth for slim TV chassis
Integrated modules with minimal wiring for faster assembly
Enhanced reliability, lower power consumption and compliance with global environmental standards
Solutions tailored for digital signage and outdoor advertising use (a segment occupying more floor space at the fair this year) These insights reaffirm our strategic direction to strengthen R&D in high-precision modules and expand our commercial-display portfolio.
Our presence enhanced StarSharp’s brand visibility among international players. We held productive meetings with key TV-brand procurement teams, participated in networking events and strengthened relationships with existing OEM/ODM partners. These exchanges pave the way for future collaborations and co-development projects.
The fair enabled us to benchmark our offerings against competitor products from other regions. We assessed visible design trends, packaging innovations and service models. This helps sharpen our product roadmap and cost-management strategies.
Direct buyer feedback on our booth prototypes gave actionable input to refine our product specs and documentation. For example:
Buyers requested more modular backlight solutions with plug-and-play connectors
They emphasised shorter lead times for new model launches
Some expressed interest in aftermarket backlight strips for existing TV models, indicating an aftermarket service opportunity
We will classify and prioritise all collected leads, map them to market urgency and follow up with tailored proposals within 2–4 weeks.
Our R&D team will incorporate the trend insights into the next product-generation roadmap (e.g., improved luminous efficiency, slimmer modules, more robust ageing tests).
We will establish a “Canton Fair success dossier” to capture best practices from booth design, visitor engagement and network building, to replicate in future trade shows.
We will revisit our commercial-display segment and launch targeted promotional campaigns in key regions identified at the fair (Middle East, Africa, Southeast Asia).
We will publish a follow-up email newsletter summarising our fair highlights, new product lines and how international buyers can partner with us — thereby maximising the exposure of our participation.
Choosing StarSharp means partnering with a company that offers:
Proven manufacturing capability: 10 automatic lines, up to 100,000 strips per day.
Extensive product range: over 5,000 specifications to meet diverse market needs.
Quality assurance: full optical testing, high-voltage resistance, aging tests, and a strong QC process.
Global reach and experience: exports to 60+ countries and serving both TV-brands and aftermarket channels.
Customer-centric service: fair pricing, personalised after-sales support and continuous innovation.
The 138th Canton Fair participation has reinforced our confidence in the global demand for high-quality backlight solutions and our capability to meet it. With the valuable feedback, extensive contacts and market intelligence we gained during October 14–19, 2025, StarSharp is well positioned to accelerate our international growth, deepen our product innovation and strengthen partnerships worldwide.
As we move forward, StarSharp remains committed to delivering high-performance, high-quality backlight products — and we look forward to working with new international customers, OEM/ODM partners and distributors who wish to drive display-technology innovation together.
If you missed us at Hall 8.0 booth K11, please feel free to contact us via our website: starsharpcn.com — we’d be delighted to continue the conversation and explore collaboration.
